Our Mission

Plantt was founded to provide a turnkey e-commerce solution for independent nurseries. We strive to attract new shoppers to local nurseries while increasing value to their current customers. We do this by allowing nurseries to sell their unique inventory online, coupled with the information, tools, and resources that help consumers succeed. In doing this, local nurseries can offer an integrated online and in-store experience that further distinguishes their value from big box stores and gives more reach to every physical location.

Why Plantt

From garden center customers, we heard many tales of running around, too much trial and error and not enough information. Their local nurseries had a variety and depth of merchandise they loved and a highly knowledgeable staff, but they couldn’t always get the help they needed, and many of them simply preferred to do their research online in their pajamas! As one customer shared: “We just don’t have the knowledge to make better decisions so we can be successful!” At the same time, independent garden center owners told us that they would love to extend their quality products and service levels online, but that it was both cost- and time-prohibitive.

Core Beliefs

  1. Virtually all goods and services can be bought on-line including nursery and garden center goods.
  2. Local nursery and garden centers have structural advantages (e.g. proximity, variety, expertise) versus big-box retailers.
  3. The right technology and services can help local nurseries significantly grow revenue via a great online purchasing experience.

Our Team

Our team is comprised of technology experts, garden enthusiasts, and e-commerce pros. Based in Oakland, California, we pride ourselves on making sophisticated e-commerce technology simple and usable for both garden centers and their customers.

Mike Boese
Arpan Dalal
Head of Engineering
Leslie Leach
Head of Customer Success

Join Us

Take on new challenges every day with our new technology start-up. This is a fantastic chance to work with an experienced management team tackling an untapped e-commerce opportunity. If you like moving fast, working closely with smart colleagues, and are not afraid to take on new territory, then Plantt could be a great fit for you!